Pitching an idea to a video game company can be a daunting task. With so much competition and so many ideas being pitched every day, it’s important to stand out and make your idea truly unique and compelling.
Understanding the Video Game Industry
Before you start pitching your idea, it’s essential to have a good understanding of the video game industry. You need to know what types of games are popular right now, what players want from their gaming experience, and what video game companies are looking for in new ideas. By doing your research, you can tailor your pitch to the specific needs and preferences of the company you’re targeting.
Finding the Right Video Game Company
The next step is to find the right video game company to pitch your idea to. Look for companies that specialize in the type of game you want to create and have a track record of success in the industry. Research their past projects, read reviews, and look at their social media presence to get an idea of their style and approach to gaming. By finding the right company, you can increase your chances of getting your game greenlit.
Creating a Compelling Pitch
Once you have identified the right video game company, it’s time to create a compelling pitch that will capture their attention. Your pitch should be concise and to the point, highlighting the key features and benefits of your game. It should also include any relevant data or research to back up your claims and demonstrate the potential success of your idea.
When crafting your pitch, it’s important to keep in mind that video game companies receive many pitches every day, so you need to make yours stand out. Use storytelling techniques to bring your idea to life and make it more engaging for the reader. Use comparisons and analogies to help the reader understand your concept more easily. And above all, be passionate about your idea and communicate that enthusiasm in your pitch.
Following Up on Your Pitch
After you have submitted your pitch, it’s important to follow up with the video game company to show your continued interest in the project. However, don’t be too pushy or persistent. Video game companies receive many pitches every day, and they may not have time to respond to every one of them. Instead, wait a reasonable amount of time and then send a friendly reminder email to check in on the status of your pitch.
Success Stories
To give you an idea of what it takes to successfully pitch a game idea to a video game company, let’s look at some real-life examples. One successful example is Minecraft, which was pitched to Mojang by Markus Persson in 2009. Persson’s pitch highlighted the unique features of the game and its potential for success in the market. Today, Minecraft is one of the most popular games of all time.
FAQs
Q: How long should my pitch be?
A: Your pitch should be no longer than two pages, with clear and concise headings and subheadings to help the reader navigate through it.
Q: Should I include a business plan in my pitch?
A: It’s not necessary to include a full-blown business plan in your pitch, but you should include some information about your target market, marketing strategy, and potential revenue streams to give the video game company an idea of your plans for the project.